In the vibrant world of wristwatches, CASIO stands as a true pioneer, marking an incredible 50-year journey of innovation in 2024! From its humble beginnings to global acclaim, CASIO has continually redefined what a wristwatch can be.

Picture this: It’s 1974, and the world witnesses the birth of a revolution—the CASIOTRON. Combining cutting-edge digital prowess with the sleek design of a wristwatch, it shattered conventions with the world’s very first auto calendar function! But for CASIO, innovation isn’t just about functionality—it’s about crafting experiences that ignite joy and excitement with every glance at your wrist.

Enter G-SHOCK and DATA BANK—two iconic ranges born from CASIO’s unwavering commitment to originality. These timepieces aren’t just accessories; they’re statements, blending style with substance in perfect harmony.

And as CASIO celebrates this monumental milestone, they’ve teamed up with the visionary collage artist, Kosuke Kawamura, for a special anniversary artwork. Having collaborated with CASIO thrice before, Kawamura infuses his signature style into a celebration of CASIO’s rich heritage and boundless creativity.

Check out the interview with Kawamura himself, which delves into the inspirations behind his masterpiece and uncovering the heartfelt connection he shares with the iconic CASIO brand. Get ready to be inspired, amazed, and transported into a world where time truly becomes an art form!